Meta CEO Mark Zuckerberg’s Instagram Threads, which some say could rival Elon Musk’s Twitter, has seen a drop-off in users and engagements in recent days after a relatively strong showing in early July, according to analytics companies.
“The Threads launch really did ‘break the internet,’ or at least the Sensor Tower models,” Anthony Bartolacci, the managing director at Sensor Tower, a marketing intelligence firm, told CNBC.
